📋 Merchant Survey: Group Travel Discounts Initiative

Dear Merchant,

Thank you for taking the time to participate in this survey. Your input is invaluable as we explore the possibility of introducing travel agents from Asia to your businesses, particularly during the months of September to February. This initiative aims to attract more visitors to Malta during the off-peak tourist season.

Please take a few moments to answer the following questions:

Name *

First

Last

Email *

Please select the type of your business: *

•  Restaurant [Go to Part I]
•  Hotel [Go to Part II]
•  Retail Store [Go to Part III]

You may choose more than one option.

[I] For Restaurants: 1. Are you willing to offer discounts to travelers in groups (e.g., tour groups, families, etc.) during the months of September to February? *

• Yes
• No
• Unsure

[I] For Restaurants: 2. If ‘Yes’, what type of discounts would you be willing to offer? (Check all that apply) *

• Percentage discounts (e.g., 10%, 20% off)
• Fixed discounts (e.g., €5 off, €10 off)
• Freebies or additional services (e.g., free appetizer, complimentary dessert)

You may choose more than one option.

[I] For Restaurants: 3.What factors would influence your decision to offer discounts to group travellers during the specified months? (Check all that apply) *

• Potential increase in revenue
• Attracting more customers during off-peak season
• Building positive relationships with travel agents from Asia
• Competitive advantage over other businesses
• Other (please specify below)

You may choose more than one option.

Other (please specify):

[I] For Restaurants: 4.Are you currently engaged with any travel agents or group booking services? *

• Yes
• No

If Yes, could you please elaborate on the nature of your collaboration?

[II] For Hotels: 1. Are you willing to offer discounts to travelers in groups (e.g., tour groups, families, etc.) during the months of September to February? *

• Yes
• No
• Unsure

[II] For Hotels: 2. If ‘Yes’, what type of discounts would you be willing to offer? (Check all that apply) *

• Percentage discounts (e.g., 10%, 20% off)
• Fixed discounts (e.g., €20 off per night)
• Freebies or additional services (e.g., complimentary breakfast, room upgrades)

You may choose more than one option.

[II] For Hotels: 3.What factors would influence your decision to offer discounts to group travellers during the specified months? (Check all that apply) *

• Potential increase in revenue
• Filling vacant rooms during off-peak season
• Building positive relationships with travel agents from Asia
• Competitive advantage over other hotels
• Other (please specify below)

You may choose more than one option.

Other (please specify): (copy)

[II] For Hotels: 4.Are you currently engaged with any travel agents or group booking services? *

•  Yes
•  No

If Yes, could you please elaborate on the nature of your collaboration?

[III] For Retail Stores: 1. Are you willing to offer discounts to travelers in groups (e.g., tour groups, families, etc.) during the months of September to February? *

• Yes
• No
• Unsure

[III] For Retail Stores: For Hotels: 2. If ‘Yes’, what type of discounts would you be willing to offer? (Check all that apply) *

• Percentage discounts (e.g., 10%, 20% off)
• Fixed discounts (e.g., €20 off per night)
• Freebies or additional services (e.g., gift with purchase, complimentary product samples)

You may choose more than one option.

[III] For Retail Stores: 3.What factors would influence your decision to offer discounts to group travellers during the specified months? (Check all that apply) *

• Potential increase in revenue
• Attracting more customers during off-peak season
• Building positive relationships with travel agents from Asia
• Competitive advantage over other retail stores
• Other (please specify below)

You may choose more than one option.

Other (please specify): (copy) (copy)

[III] For Retail Stores: 4.Are you currently engaged with any travel agents or group booking services? *

• Yes
• No

If Yes, could you please elaborate on the nature of your collaboration?

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